Cleu

An alarm app designed to wake you up.

Cleu is a simple alarm clock app with an unusual feature intended for people sleep through alarm clocks. Turning off an alarm is too easy, so the idea was to redesign the alarm's "job to be done". We came up with an interaction that forces the snoozer to focus on his/her motor skills to turn off their alarm. Meet the "Trace the shape to turn off alarm" feature.

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Concept Development

Design Intent

We wanted to design an interaction that made it challenging for the user to turn off their alarm clock. We immediately jumped on a "trace the shape concept" and the client loved it.

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Process

We were involved in research, branding, ux exploration, and visual design of the entire application.

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Final Product

The final product turned out to be a user-friendly experience that was not only intuitive but also visually pleasing for people to wake up to in the morning.

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Thanks for reading!

Feel free to check out Cleu for yourself!